Clean, two-dimensional aesthetics stripped of all gradients, textures, and shadows. Pure solid colors with minimal ornamentation for maximum clarity.
Pioneered by: Microsoft Metro UI
The signature details that make Flat Design instantly recognisable.
Zero shadows, gradients, or textures
Bold solid color fills only
Simple geometric shapes as icons and illustrations
High contrast and clear visual hierarchy
Generous whitespace between elements
Flat Design works best for these industries